AdRoll recently launched a report on the state of Performance Marketing in APAC. Quite an interesting read with some insightful takeaways.
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The average time it takes to fully load a mobile landing page is 22 seconds, yet 53% of mobile site visitors leave a page that takes longer than three seconds to load.
A concise infographic into how programmatic had evolved and the numbers that matter from the DoubleClick blog.
The experience on digital is everything. The surprise of discovery and the intent of search are powerful engagement parameters which need context and subsequently content.
A daily curation of some of the best stories around marketing, advertising and digital. A mix of how-to's , hacking tools and educational content.
Bots or "chatbots" live mostly inside our messaging apps like Facebook, WhatsApp etc and have been fairly popular on Twitter as well. Here is why they seem to be the next "app economy"
Marketing automation is an integral part of a modern day marketing, which drives scale and efficacy. But how much of what it claims is true?
If you are a blogger, developer or a community manager, take a look at this infographic to find out 10 amazing free image sites, which have some unbelievable photography. All released under CCO